Ouachita communications staff earns three PRSA Arkansas Prism Awards
September 15, 2017
- OBU News BureauOuachita Baptist University’s Office of Communications was honored with three Prism
Awards at the 2017 ARcom Awards ceremony, held Thursday, Sept. 14, at the Arkansas
Regional Innovation Hub in North Little Rock. The team also was recognized as one
of three finalists for Best in Show.
The Prism Awards were presented by the Arkansas chapter of the Public Relations Society
of America. PRSA Arkansas joined with the Arkansas chapter of International Association
of Business Communicators and Ad Club Little Rock to host the inaugural ARcom Awards
event, bringing together leading marketing and communications professionals from across
the state. Roby Brock of Talk Business & Politics and Lisa Fischer of B98.5 served as emcees for the ceremony.
Sarah Kinser, president of PRSA Arkansas, introduced the awards ceremony, saying, “These finalists represent the very best of PR and communications work throughout our community.”
Members of Ouachita’s Office of Communications, including (from left) Tyler Rosenthal, Brooke Zimny and René Zimny, earned several recognitions at the inaugural ARcom Awards on Sept. 14.
Ouachita’s work not only was recognized as finalist entries in three categories, but also took the winning Prism awards in each of those categories. Ouachita’s recognitions included:
- Prism winner in “Marketing Communications: Nonprofit” for “Perfect Fit Recruiting Campaign.”
- Prism winner in “Periodicals – Printed” for The Ouachita Circle alumni magazine.
- Prism winner in “Social Media” for “Experience Ouachita in 360°.”
The “Perfect Fit Recruiting Campaign” also was recognized as one of three finalists
for the inaugural Bob Sells Best in Show Award, along with winner Ghidotti Communications
for their “McDonald’s Institutional Programs Marketing Communications Plan” and finalist
Mangan Holcomb Partners for their “Dave & Buster’s Grand Opening.”
The Ouachita communications staff previously earned five awards from Baptist Communicators
Association, for a total of eight state and national communications and design awards
received this year.
“We are pleased and grateful to be honored by professional peers for the quality of
our communications efforts on behalf of Ouachita,” said Trennis Henderson, vice president
for communications. “It’s a tribute to our dedicated, talented staff who consistently
mesh creativity and excellence in a wide array of strategic communications projects.”
Best in Show finalists were chosen as the top three multi-element campaign award winners.
Judges included more than 30 PRSA professionals from across the nation, all holding
the Accreditation in Public Relations certification.
“It’s exciting to be recognized for the hard work our staff puts in throughout the
year to tell the Ouachita story, especially sharing the stage with peers at agencies
across the state,” added Brooke Zimny, director of communications and marketing. “Great
things are happening at Ouachita.”
In addition to Henderson and Zimny, Ouachita’s communications staff includes Tyler
Rosenthal, digital content coordinator, and René Zimny, assistant director for graphic
services.
Ouachita Baptist University in Arkadelphia, Ark., is in its 132nd year as a leading Christian liberal arts university. For more information about Ouachita,
visit www.obu.edu or call 800-DIAL-OBU.
September 15, 2017
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