Ouachita’s Hickingbotham School hosts annual Business Plan Competition
March 04, 2015 - Chelsea Whelpley
Seniors Jayson Harris, Jon Jacks, Jared Lantzsch and Tanner Trantham were recently
awarded first place in Ouachita Baptist University’s sixth annual Business Plan Competition.
A total of $10,000 was awarded to three student teams for their entrepreneurial ideas.
Averaging approximately 12-15 hours of work per week in preparation for the competition,
students were given “exposure to the process of presenting their creative ideas in
such a way that makes the world a better place,” said Justin Keeler, instructor of
finance and faculty advisor to the winning team. “Participation in the business plan
competition is for those individuals that want to embark on a journey that will develop
and challenge them to become a better person, leader and team contributor that objectively
focuses on solving a problems.”
Harris, a business administration/finance major from Maumelle, Ark.; Jacks, a business
administration/finance and management major from Arkadelphia, Ark.; Lantzsch, a business
administration/finance and management major from Rogers, Ark.; and Trantham, a Christian
studies/Christian missions and business administration major from Benton, Ark.; earned
a $4,000 first prize for their business, The Boom Doctors. The plan provides entrepreneurial
experience to college students by running a fireworks stand. Justin Keeler, instructor
of finance, served as the faculty advisor.
According to Harris, “The Boom Doctors seek to invest in future business leaders and
give them real-world experience by cultivating and enabling them to manage a business
with integrity, as well as teaching them the core responsibilities of leadership while
maintaining a profitable business.”
“One of the challenges of business education is helping students see the intersection
between class content and the real world of business,” noted Bryan McKinney, dean
of the Hickingbotham School of Business. “This competition provides students wonderful
opportunities to wrestle with that intersection between theory and practice. It’s
a joy for faculty members to see their students applying what they’ve learned in the
classroom in a real-world situation.”
Two teams tied for second place, each receiving a cash prize of $3,000.
The team of L.B. Hudson, a senior accounting major from El Dorado, Ark., and Evan
McKinnon, a junior accounting and business administration/finance major also from
El Dorado, created a business plan for Smooth Payment Processing System. Dr. Chris
Brune, assistant professor of finance, served as faculty advisor for the team.
“SmoothService is a very direct, easy-to-use website with one main purpose – to connect
our service providers to their clients,” said McKinnon, who conceptualized the idea
with Hudson after working in the service industry. “It was a struggle to collect payments
because a lot of the time while we were working for our clients, they were gone.”
“It really is a valuable experience for the students who participate,” added Brune.
“Students in the competition have the opportunity to work as part of a team to develop
a business plan from scratch and present it to a group of business leaders. The competition
also provides an opportunity to see how different aspects of a business are related
and to apply what is being taught in the classroom.”
Eric Ashburn, a senior business administration/finance major from Monroe, La.; Mitch
Bledsoe, a senior business administration/marketing and sport management major from
Collierville, Tenn.; Jalen Jones, a senior business administration/marketing and sport
management major from Conway, Ark.; Barkley Legens, a senior business administration/marketing
and management major from Martin, Tenn.; and Matt Mainiero, a senior business administration/marketing
and sport management major from Austin, Texas, were also awarded second place and
a $3,000 cash prize for Explosive Performance, a mobile strength and conditioning
service for middle school and high school athletic programs. Their faculty advisor
was Justin Keeler.
“One of our main points of emphasis is character building,” Mainiero explained. “We
realize, as former student athletes, that playing days are numbered and will end.
We want to instill a sense of strong character in high schoolers to prepare them for
a successful life outside of their high school playing glory.”
Acknowledging that participation in the competition “promotes team building, confidence
and leadership skills” and “a venue to propose and discuss ideas with colleagues while
having faculty support and guidance in the process,” Keeler said, “I witnessed firsthand
an essence of teamwork that only occurs in the moment and is driven by intensity.”
These three teams went on to compete against Henderson State University’s top plans
in the annual OBU/HSU Business Plan Competition. Each winning team’s faculty advisor
also was awarded $1,000 to support their work in the classroom.
For more information, contact Bryan McKinney, dean of the Hickingbotham School of
Business, at [email protected] or (870) 245-5513.
By Chelsea Whelpley
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